![]() ![]() The film did notably better in many markets than Bumblebee did (China was an exception). It opened to $40 million in China, a far better start than many recent Hollywood pics and the second-biggest start of the year so far. Transformers: Rise of the Beasts also did sizable business overseas, earning $110 million for an early global roar of $171 million. The male-skewing film is playing to an ethnically diverse audience (Latino, 32 percent white, 31 percent Black, 21 percent and Asian/other, 16 percent). ![]() Younger adults made up the majority of ticket buyers, with 56 percent between ages 18-34, including 34 percent between 18-24, according to PostTrak. In the record books, the top global openings for Transformers movies were 2011’s Transformers: Dark Side of the Moon ($382.4M) and 2014’s Transformers: Age of Extinction ($302.1M) in grosses unadjusted for inflation or currency fluctuations.Billy Porter Slams Bob Iger, Says "I Have to Sell My House" Due to Ongoing Strikes In Beijing, there have been giant statues erected of Optimus Prime and Maximal leader Optimus Primal. The offshore promotional campaign for the Beasts has included premieres in Paris, Madrid and Luanping, China. ![]() Note further that there is heavy competition in Korea this weekend as it’s the sophomore session for local hit The Roundup: No Way Out. On The Last Knight, the biggest offshore territories were China, Korea, Russia, Japan and Germany (Russia, of course, will not factor for Rise of the Beasts). In unadjusted figures, Bumblebee opened to $57.9M in China and legged out to $170.8M. The biggest markets on Bumblebee were China, the UK, Korea, Mexico and Indonesia. Rise of the Beasts currently counts 57% Rotten on Rotten Tomatoes, which ties with the original 2007 movie as the second-best critical score for the franchise. Also, that was a Christmas release, whereas the Autobots generally come out to play in summer.īumblebee was an anomaly among Transformers films among critics, who traditionally loathe the crash-bang-boom of them. In the PRC, Rise of the Beasts could do $50M of the sequel’s $100M offshore number.Ĭomping to the previous Transformers movie, origins story Bumblebee, is a bit tough because the target for that film was a wider demo than the rest of the franchise, and while deservedly praised by critics (91% certified fresh on Rotten Tomatoes) came in lower at its final with $340.8M overseas (unadjusted). The movie currently leads presales there for the frame. The only majors not going this week are Australia and Japan, which join on June 22 and August 4, respectively.Ĭhina has been finicky lately, but is a massive market for all things Transformers and has shown some signs of improvement recently. Rise of the Beasts is releasing in 68 overseas markets beginning with early rollout in Korea on Tuesday, followed by France, Italy and Indonesia today, then Germany, the UK, Mexico, India and Spain through Friday. There is a fan event tonight at 7 p.m., with previews starting Thursday at 3 p.m. Rise of the Beasts will have access to 400 Imax auditoriums and 700 PLF screens as well as 3D showtimes. While Transformers: Rise of the Beasts‘ start is down from the early tracking projections that neared $70M a few weeks ago, the pic’s three-day booked at 3,673 theaters will rep a rise from the Friday-Sunday takes of Bumblebee and Transformers: The Last Knight, which posted $21.6M and $44.68M starts, respectively. Who says competition isn’t good for the marketplace? Spider-Verse (Deadline’s review here) is a force to be reckoned with, putting up a strong Monday of $13M and Tuesday of $15M for a running total of $148.7M. ![]() Presales for Rise of the Beasts are 2.5x ahead of Shazam: Fury of the Gods. 1 parking space atop the box office charts against Sony Animation’s Spider-Man: Across the Spider-Verse‘s second weekend, both looking at $50M-plus. Transformers: Rise of the Beasts is tracking strong with Hispanic, Latino and Black audiences stateside and is bound to be fighting over the No. ‘ Spider-Man: Across the Spider-Verse’ Sony ![]()
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